Let’s face it - most of us have a lot of emails and mail to get through, so we skim. In addition to keeping the background information about your organization brief, you’ll want to ensure your new member welcome letter is written in an overall easy-to-read format.
The Muskingum Valley Human Resources Association uses a short paragraph to reiterate its mission while welcoming new members and encouraging them to be a part of that mission through networking. Just make sure to keep it short so they have time to scan the rest of your letter! You can always provide them a link where they can learn even more on your website or social media. This helps connect your new member to your work. Include things like your mission, vision and values - and maybe a little history. Orient your new member by including a brief introduction to your organization. Letting your new member know what they can expect next gives them something to look forward to and helps them get their footing with your organization.
JUST A QUICK NOTE TO SAY HELLO FULL
This could include a new member welcome packet, a full onboarding series through webinars or other meetings, or calls from you and other support staff. Remind them that there’s more to come by listing what they can expect next from you. You send it very soon after the member has signed up, but that doesn’t mean it’s all you’ll do to help welcome them. Your new member welcome letter sets the stage for what’s next. A quick bulleted list of all they can benefit from during their membership is an easy way to demonstrate that value. You want to help your new member see a quick reminder of exactly why they signed up. These could include things like mentorship programs, volunteer opportunities, resource libraries, or special member discounts. In addition to events, highlight any other benefits your new members may want to utilize immediately. This makes the invitation feel more personalized and also helps draw more attention to the event. The Blue Bird Audubon Society highlights an upcoming event by choosing to handwrite it on the bottom of the letter, even though the rest of the letter is typed. This shows them that you’ve paid attention to their needs as a member and are already working to make sure their experience is the best it can be. If you know their specific interests, you can also highlight any events you have that you think would be of particular interest to them. Personally invite them and let them know you hope to see them there. In your new member welcome letter, include a list of any upcoming events they may want to attend. Retaining your new members starts right away by helping them get more involved with your organization so they see the value of their membership. Thank yous are best given early and often! 3. Aim to be specific and authentic in your thank you, letting them know that you value their time and participation. Members keep your organization running - so let your new member know just how much you appreciate them being a part of your community. Use the member’s first name in your salutation rather than a more generic greeting like, “Dear Valued Member.” This ensures they feel recognized as an important individual within your organization and fosters a friendly atmosphere for you both to get to know each other more. Personalized GreetingĪ “thank you for joining” membership letter should include a personalized greeting to the new member. Regardless of whether you’re sending out a new member welcome email or actually mailing new members a letter, here’s what you need to keep in mind.
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